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Mario Batali promotes his new book "Mario Tailgates NASCAR Style" which features 2 Brothers barbecue sauce in many of it's recipes on Good Moring America. Watch the video.

Want to Sell Stuff? Make It a Licensed NASCAR Product.

Daily Times Leader: 2 Brothers: In the driver's seat

From zero to 200: NASCAR licensing puts 2 Brothers BBQ Sauce in the driver's seat

2 Brothers joins forces with Albertson's, NASCAR